Download Free Press Release Templates (Word, PDF & Google Docs)

template press release

Looking for a professional press release template to help you write your first announcement? Whether you're new to press releases or just want to save time, using a template is the easiest way to ensure your news is structured correctly.

We’ve created a collection of free press release templates that follow industry standards and can be used for a variety of announcements, including product launches, company news, events, and brand updates. These templates are available in multiple formats, including Microsoft Word, PDF, and Google Docs, so you can choose the one that works best for you.

Each press release template includes the essential elements required for distribution:

Publication date
Headline
Summary
Main body
Quotes
Boilerplate (final info)
Contact Information
Notes to editors

These templates are ideal for manual submissions or when using a third-party distribution service. If you're using Pressat to distribute your press release, you won’t need a separate template—our system automatically formats your content for web and PDF viewing.

Scroll down to download your free press release templates and get started today.

New Business Press Release Template

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Word Template docx

Fashion Business Press Release Template

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Free templates for launching a new product

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Google Doc Link

Generic free template for any announcement

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Word Template 1.doc
PDF Template 2.pdf

How to format the press release

See below to find out how to format and layout a press release.

Headline – this is the main part! you need to hook the reader in
Sub-heading – a brief overview of the story can be placed here, including answers to the questions: Who? What? When? Why? With what effect? You could also put key bullet points instead of a sub-heading
Body text – an explanation of the information provided earlier in the lead, starting from the most newsworthy info to other less important, background info
Dateline/ location – this can be used to tell the reader the time and date the press release was sent and the location
Company info/ about – not everyone will be aware of your company, so provide some background info
Media contact information – super important! include an email and name at least. Many journalists like to phone as its quicker

We have some real-world press release examples tailored to different sectors and announcement types, from product launches and event promotions to crisis communications and corporate acquisitions. Each example is paired with a brief explanation to help readers understand what makes the release effective, making it a useful reference for anyone looking to craft professional, media-ready press releases.

Templates for bands, musicians and events

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Google Doc Link

Looking for a more editable press release template that lets you fully customise the layout, design, colours, and style? We highly recommend using Prezly a dedicated CRM for managing your PR.

How to write a press release

Now that you have a template to help you structure a press release in the correct industry format, we recommend reading our guide on writing the the perfect press release it's helped thousands of businesses get media coverage.

Examples of press releases

We recommend reading through several press release of leaders in your industry to get a good idea of how they format and structure the copy, it will help you write a press release thats going to grab the attention of a journalist. We have cherry picked several press releases that gained quality media coverage you can analyse here or below: