Cashfloat.co.uk Releases A Guide on How Open Banking Technology Can Help People get Better Payday Loans Online.

LONDON, UK--November 30, 2021, 08:00 AM GMT

Leading UK payday lender cashfloat.co.uk has released a guide to open banking on their website to explain how open banking technology can help payday loan customers get better payday loans.

Open banking has completely changed the way people bank, budget and apply for credit. But until recently, the payday loans sector remained seemingly untouched. However, a CashFloat investigation has confirmed that over 90% of UK payday lenders now use open banking technology to help make lending decisions.

Payday lenders use open banking technology to:

· Confirm customers’ identities

· Calculate customer affordability

· Assess the debt profile of their customers

· Make informed payday lending decisions

CashFloat is part of the larger Western Circle Group, a technology-oriented lending company that builds all its loan management and marketing systems in-house. A spokesperson for the Western Circle Group confirmed that they started using open banking technology in early 2020 – almost as soon as it became available.

Jeremy Lloyd, CEO of CashFloat, commented:

“As with any new technology, some customers are wary of open banking technology, especially since part of the process involves entering very sensitive information. We wanted to put our customers at ease and explain the process to them from start to finish, which is why we decided to publish a guide on our website.”

CashFloat’s new guide covers what open banking is, how it has revolutionised the UK banking industry and why it is safe. Of course, it also covers how open banking technology is used to help payday lenders provide better and safer loans to their customers. The guide is available on CashFloat’s website here.

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About CashFloat

CashFloat is an FCA-authorised direct lender that offers payday loans, personal loans and small instalment loans via its popular website Cashfloat.co.uk. Since launching in 2014, CashFloat has developed into one of the leading payday loan brands, recognised and trusted by thousands of UK consumers.

CashFloat is part of the Western Circle Group, which builds advanced artificial intelligence technology systems designed to help people borrow safe and flexible loans online.

Contacts

For general enquiries, contact:

Kelly Richards

020-3757-1933

newsroom@cashfloat.co.uk

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