Pressat TeamGet your weekly dose of PR goodness from this weeks “PR Beat”
Blog about all things PR, media and news by Pressat.
Place your business in a £400 million mix!
Halloween is now the 3rd biggest holiday season in the UK with experts predicting retail sales to flood over £400 million. That’s an incredible 25% increase on last year.
With only 15 days to go it’s time to get your last minute festive PR in front of the right crowd.
5 essential marketing tools and techniques for startups
Marketing is the process by which a business promotes its services or goods in the hopes of creating interest, buzz and ultimately sales! Granted, a good product speaks for itself, but that doesn’t mean you shouldn’t help it shout a little louder! That’s where different marketing campaigns and techniques come into play.
A marketing strategy can be as easy or hard as you make it and there really are no boundaries as to the amount of money that can be thrown at it. However, the underlying factor remains the same; its importance is axiomatic.
Free Distribution and Social Media News Room
We’re giving away 2 FREE Pressat agency (bulk submission) accounts for one whole year! You must be a budding startup based in the UK in need of some PR.
Top Notch PR tips for Restaurants and Eateries
Bring in all the customers you could ever dream of and really stand out from the crowd
Freelance journalism tips & advice to progress your career
Journalism, the tasteful art of educating the masses through investigative research, analysis and fact finding – mixed with a healthy side of re-framing, quasi-journalism and powerful people!
Known to be a very competitive, cut-throat and controversial career (phone hacking, anyone!) it can, at times be very difficult career/hobby to pursue. Let’s take some time to talk about how and what makes a ‘good’ journalist.
Turn a new leaf with your business publicity
With Autumn fast approaching, it’s the perfect time to start planning your next press release and take advantage of the new season and potentially new customers.
DIY Public Relations Advice for Startups and SME
As a startup business, attracting the eyes and ears of the media can be an extremely challenging. However, it is a very rewarding experience that all entrepreneurs will go through at some stage.
If you’re planning to take the reins and command your own public relations, an educated guess would suggest that budgets are restricted and staff are thin on the ground therefore, generating buzz for your company is going to be tough. So go ahead and use our tips and tricks to help you attract the eyes and ears of the press in no time.
Copywriting, thou art an elusively incalculable service
On numerous occasions I am asked about copywriting and the logic behind its pricing structure/rates. Most businesses confide that after scouring the likes of Google for ballpark pricing figures they come back somewhat disappointed, leaving them exposed and apprehensive when contacting and hiring copywriters. So why is this? Why is it so hard to put a price on such a service? Let us give you some food for thought, here’s a list of our justifications, opinions and tips.
Pressat Launches Free PR Scheme For Manchester Based Startups
Manchester based news distribution service Pressat has launched a scheme to help start-up companies gain media exposure for their business, completely free of charge.
Launched in 2012, Pressat harnesses the power of social and traditional media to distribute client’s newsworthy stories to a range of outlets. These include Journalists, Bloggers and News desks across the UK with an aim to gain publicity.