Pressat TeamGoogle sent a shockwave through the PR industry last month with a link scheme update that enforced new guidelines within press releases.
Blog about all things PR, media and news by Pressat.
Newswires – all shook up
Where to start? So Google has recently updated it’s Webmaster link scheme documentation. This has provided a deeper insight into how links placed within press releases can effect your website.
James Blunt – When PR is so bad, its good
Thousands of angry web users have taken to Twitter after receiving unsolicited email from James Blunt, plugging his new single ‘Bonfire Heart’.
The news quickly reached mainstream press attracting a wave of negative publicity due to the naughtiness of Atlantic Records (parent firm of Warner Music Group) when marketing the single.
Important announcement regarding the Silence Media Network invoice scam
It has recently come to our attention that the PR industry as a whole is being targeted by an international crime ring calling itself Silence Media Network.
The scam involves generating fake invoices under a genuine brand name and requesting further monies from PR agencies and businesses that have used our services.
The Most Overused Buzzwords In Public Relations 2013 Infographic
With journalists constantly getting bombarded with story requests, the worst thing you can do is throw away your one chance to impress due to an overuse of buzzwords.
Not to fear, mind. We have your back (Jack). They’ve created an infographic that highlights some of the most overly used and disastrous buzzwords to ever hit a news story so you don’t get caught up in the ‘fluff’. Some of the biggest perpetrating buzzwords were ‘leading’, ‘dynamic’ and ‘low hanging fruit’!
What’s a budget without a leak? Budget 2013 Leaked by Evening Standard
New Feature: Embed Media Widgets
It’s Thursday and we’re back with a small developer update. We’ve added a little feature which will allow you to embed pretty much any media widget into your press release by simply pasting the HTML into the relevant box on step 2.
Press regulation in the UK
Many people across the country have been surprisingly vocal about their stance on press regulation, both for and against it.
Kevin Hurley, now a former Metropolitan police chief superintendent, believes that the bill will hurt journalists and ‘genuine’ whilst blowers as it will instil a level of fear that stops them from anonymously confiding in the media. He said:
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How To Find Your Perfect Personal Online Brand
