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HALF-YEAR REPORT: Q2 2025 / Motel One accelerates expansion: more international hotels, revenue grows

Wednesday 13 August, 2025


The Motel One Group continues to develop dynamically –
internationally, conceptually, and economically. Revenue for the first
half of the year rose by 7.5% to €486 million. In addition, the
contractually secured hotel portfolio grew to 134 hotels with nearly
38,000 rooms. Hotels in Paris and Vienna, as well as market entry in
Lisbon, underline the group’s European expansion strategy. The lifestyle
brand The Cloud One Hotels doubled its portfolio.



KEY FIGURES: FIRST HALF OF 2025


Motel One Group // 
Financials (YoY Pro Forma) 2025 2024

Number of hotels 100 96
Number of rooms 28,197 27,223
Average occupancy (%) 69 68
Revenue per available room
(TRevPAR) in € 96 93
Revenue (in million €) 485.9 452.0
EBITDAR (in million €) 252.2 237.6
Management EBITDA (in million €) 112.5 110
Equity (in million €) 1,238.0 1,532.3
Equity ratio (%) 43.0 51.5


Motel One grows in Europe – second brand gathers pace



In addition to its core business, the young lifestyle brand The Cloud
One Hotels is experiencing strong growth: compared with the previous
year, the number of operating properties has doubled from three to six.
The concept appeals to urban explorers seeking a design-led atmosphere
and distinctive ambience – currently in locations such as New York,
Hamburg, Gdańsk and Prague. Overall, the Group now operates 55 hotels
outside Germany, an increase of six locations year-on-year. The
proportion of international rooms in the secured portfolio has risen to
40%.



With the opening of Motel One Paris–Porte de Versailles in July, Motel
One continues to expand its urban presence in Europe in the third
quarter.



Another Motel One property in Vienna’s Donau City and the Group’s entry
into the Portuguese market are imminent: The Cloud One Lisbon, the
Group’s first hotel in the country, is currently under development. Both
openings are scheduled for 2025. “Travel to Europe’s cities is back, and
our hotels are the perfect place for it: central, stylish and
affordable,” says Stefan Lenze, Co-CEO of the Motel One Group.



Revenue rises, resilience remains



Motel One is also demonstrating financial strength: in the second
quarter, cumulative revenue increased by 7.5% to €486 million (previous
year: €452 million) – despite the absence of major one-off events such
as the European Football Championship and international trade fairs,
which boosted last year’s results. Occupancy remained stable at 69%
(previous year: 68%), and revenue per available room (TRevPAR) improved
to €96 (previous year: €93).



Management EBITDA rose to €113 million (previous year: €111 million),
exceeding the previous year’s figure. “Our brand proves its appeal even
without major events – that’s a genuine stress test we have passed with
flying colours,” says Lenze.



About the Motel One Group



Founded in 2000 and headquartered in Munich, the company has won
multiple awards for its concept and is considered the pioneer of the
budget design hotel category. The company currently operates 100 hotels
with 28,197 rooms in 13 countries (as of June 2025). Motel One stands
for a unique combination of fair prices, stylish design and first-class
comfort, setting new standards in the budget design hotel segment. The
hotels are characterised by their central locations, modern rooms with
high-quality amenities, and inviting public areas featuring
sophisticated design and art. In 2022, Motel One GmbH launched its
second lifestyle brand, The Cloud One Hotels.

Press contact Motel One


Inken Mende
Director Corporate Communications & PR
Tegernseer Landstraße 165, 81539 Munich
Phone.: +49 89665025-818
E-Mail: imende@motel-one.com
Website: www.motel-one.com








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