<![CDATA[Pressat Main Newswire]]> https://pressat.co.uk/ https://pressat.co.uk/media/site/logo.png https://pressat.co.uk/category/halloween/ en-gb Copyright: (C) Pressat Pressat <![CDATA[ Dispelling childminding myths ]]> https://pressat.co.uk/releases/dispelling-childminding-myths-6bcaff9fb3193ba16449ee4369740140 https://pressat.co.uk/releases/dispelling-childminding-myths-6bcaff9fb3193ba16449ee4369740140 Wednesday 31 October, 2018

On the day that spells are traditionally being cast, five leading childminding organisations within the United Kingdom and Ireland have joined forces to launch a campaign that dispels some controversial childminding myths circulating within the childcare sector.

The Professional Association for Childcare and Early Years (PACEY), PACEY Cymru, the Northern Ireland Childminding Association (NICMA), Childminding Ireland and the Scottish Childminding Association (SCMA) are working together to highlight the essential work that professional childminders deliver whilst busting myths and promoting key facts about their childcare services.

“There are many myths surrounding using a childminder for childcare which are totally unfounded,” said Claire Protheroe, National Manager for Wales, PACEY Cymru. “Negative assumptions about working in childcare can be frustrating for childminders, who know only too well the commitment and dedication that goes into the work they do. Whilst speaking as a peer group it was concluded that these frustrations and myths were common to us all. So, we joined together to develop a campaign that dispels childminding myths for those considering using a childminder.”

The Childminding Myths campaign consists of a full colour brochure detailing specific myths together with the actual facts, and nine myth busting cards to be shared through social media to support the launch.

Commenting on the launch of the campaign, Maggie Simpson, Chief Executive of SCMA said: “Early Learning and Childcare is continually changing. By 2020, in Scotland, families will be entitled to 1140 hours of funded childcare so now is the right time to do some myth busting surrounding childminders and the professional services they provide. Working from their own homes, childminders provide an unrivalled continuity of care, offering unique and flexible approaches to professional childcare whilst looking after small groups of children in a family setting. Childminders provide the best start if life for children and it is hoped that our myth busting campaign will lay to rest some common misconceptions about the essential childcare services they provide.”

This campaign has huge relevance for Irish families and childminders as the country’s childminding sector is on the cusp of change and the Department of Children & Youth Affairs are working on an action plan for childminding. Bernadette Orbinski Burke, Chief Executive of Childminding Ireland explains ‘With an estimated 35,000 childminders working nationally, childminding is the cornerstone of the childcare sector. Parents, in their thousands, choose childminders, as they want a home-from-home environment for their children. We are pleased to be involved in this myth busting campaign. Childminding must get the recognition it deserves.’

Key myths that the campaign aims to dispel include:

Childminders are just babysitters, children just play and don't learn as much with a childminderChildminders are not regulated or inspectedChildminders can look after as many children as they want at any one timeChildminders are unqualifiedChildminding is only for womenA childminder will replace the parent/s in a child's affectionA childminder works for me (the parent)I can't use a childminder to help with childcare costs

On each fact card the myth is stated, for example: Childminders are just babysitters, children just play and don't learn as much with a childminder. Underneath this statement is the fact to dispel the myth, for example: Play is an essential ingredient to support children to think and make sense of the world around them. The value of play is understood by childminders who will have a daily routine in place to ensure children's learning and development needs are being met.

This includes a range of stimulating activities, including creative play, messy play, outdoor play, reading, storytelling, role play and music. Childminders may take children on regular trips; depending on the hours a child attends a setting; and participate in groups and activities within the local area.

Each card highlights the logos of the five leading childminding organisations who are supporting the campaign. CLICK HERE to find out more about the campaign and follow it on social media using #childcarechampions #ChildmindingVoices #childmindingmyths.


For further information please contact:

SCMA Helen Forrest, Marketing and Communications Manager Telephone: 01786 434953 or email helen.forrest@childminding.org.

PACEY Holly Clarke, Communications Officer Telephone: 020 8290 2537 or email media@pacey.org.uk

PACEY Cymru Telephone: 0845 880 1299 or email paceycymru@pacey.org.uk


The Scottish Childminding Association (SCMA) is the national voice of childminding and Scotland’s only charity dedicated to supporting childminding in Scotland. Founded in 1985, SCMA is a national charity and membership organisation that promotes childminding as a quality childcare service, through its Vision for childminding, which is: “Quality childminding… building confident children within a family childcare experience”. SCMA has over 4,500 members, which represents around 83% of childminders in Scotland. Some 33,440 children attend a childminding service in Scotland and 92% of members achieved good or better grades from the Care Inspectorate.PACEY is the Professional Association for Childcare and Early Years. Formed in 1977, we are a charity dedicated to supporting everyone working in childcare and early years to provide high quality care and early learning for children and families. We provide training, practical help and expert advice to practitioners working throughout England and Wales. We also provide peer support and encouragement through our nationwide network of PACEY Local volunteers. Our mission is to support everyone working in childcare and early years to provide high quality childcare and early learning; and champion the vital role practitioners play in helping prepare children for a bright future.Childminding Ireland is the national representative body for childminders, the voice of childminding within the Irish childcare sector. At Childminding Ireland, we offer support to childminders so that they can provide best quality childcare in a home-from-home setting for the benefit of children, their families and their communities. Our vision is of an Ireland in which childminding flourishes resulting in profound benefits for children. A childcare environment in which childminders have parity of esteem, access to supports and training and equitable inclusion in policy and in practice. Childminding Ireland is a Registered Charity and is part funded by the Department of Children & Youth Affairs.

* For more information regarding media usage, ownership and rights please contact Scottish Childminding Association.

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31 Oct 2018 07:57:24 GMT
<![CDATA[ Ghost Hunting with Jack Rose has launched exclusively on Amazon TV in the UK. ]]> https://pressat.co.uk/releases/ghost-hunting-with-jack-rose-has-launched-exclusively-on-amazon-tv-in-the-uk-238482329682fb3a6a80c013fd69e313 https://pressat.co.uk/releases/ghost-hunting-with-jack-rose-has-launched-exclusively-on-amazon-tv-in-the-uk-238482329682fb3a6a80c013fd69e313 Thursday 25 October, 2018

The Kent based presenter Jack Rose investigates some of the UK's most haunted locations, on each episode Jack is joined by a special celebrity guest.

The first seasons guests include Paul Danan (Hollyoaks, CBB), Irish Model and Big Brother star Jeremy McConnell, ITV's X Factors Nathan Grisdale, Pop Duo Franklin Lake, Sandi Bogle (Gogglebox, CBB) , Bafta Winning Actor Richard Wisker and many more from the world of TV, Film and Music all getting involved on the show.

In an interview Jack said , "I wanted to try something different, I have always been interested in the paranormal and the unexplained and thought it would be cool to take myself, my family and a string of celebrities outside of their comfort zone and see what happens"

As well as the celebrity guests Jack is also joined by his Mum, Dad and sisters which makes a refreshing change from the usual ghost hunting shows.

The show is currently available exclusively on Amazon TV in the UK and Ghost Adventures Nick Groff and Elizabeth Saints Haunted Space via the VIDI platform in the USA.

Episode 1 with special guest Sandi Bogle is now on Amazon and The Haunted Space

mp4: Episode 1 Teaser
* For more information regarding media usage, ownership and rights please contact GOT PR.

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25 Oct 2018 09:30:29 GMT
<![CDATA[ Terrifying Halloween Peeping Tom Props released in UK again! Are they too realistic? Should they be sold in the UK? ]]> https://pressat.co.uk/releases/terrifying-halloween-peeping-tom-props-released-in-uk-again-are-they-too-realistic-should-they-be-sold-in-the-uk-956f461da2204e897db13fbc49aa564f https://pressat.co.uk/releases/terrifying-halloween-peeping-tom-props-released-in-uk-again-are-they-too-realistic-should-they-be-sold-in-the-uk-956f461da2204e897db13fbc49aa564f Monday 8 October, 2018

Terrifying Halloween Window Decorations Peeping Tom - Scary PeeperThe frightening Scary Peeper that has scared thousands of people worldwide is now back on sale in the UK and across the EU on Amazon! The question is... are they too realistic and scary to be available for sale?They are sure to elevate heart rates and cause some serious screaming again this Halloween all over the UK! These Halloween decorations are so scary they come with WARNING labels on them due to their realism!These evil looking Halloween decorations have been previously removed from store shelves in Canada due to customer complaints about their ghastly likeness to a peeping tom and their realistic human features. One Amazon consumer described the product by describing how "My cousin was in pure terror" and ran out of the kitchenThe scary Halloween pranks come in different designs and with different features:- Tapping Peeping Tom or a Tapping Witch that taps on the window whenever someone walks past using motion sensors or it can be set to tap the window every 10 seconds- Scary Peeper Clown Window Prop for those that have a fear of clowns- Burglar Prop that has creepy eyes and an intruder like balaclava- Original Peeping Tom Window decoration that is unbelievably hideousThese are the perfect Halloween prop for scaring family, friends, co-works or even neighbours that you want to scare at Halloween or just to play a prank on. The Scary Peepers are designed to to simulate a Peeping Tom, or Peeping Witch or Peeping Clown. Simply mount the Halloween prop outside any window with the included line and suction cup and let the fun begin! You can hang these inside your car window and scare passing passengersAnother consumer describes the product on Amazon.co.uk by stating "I swear I've frightened every visitor so far. People have actually shrieked!"Just promise to scary responsibly! They retail from £19.99 to £39.99 for the tapping Halloween props on Amazon.co.uk and other Amazon platforms across the EU.Scary Peepers have previously been seen on the Jonathan Ross Show and reported on in the Daily Mail and the Sun.Product samples can be requested via our PR office for use on TV shows and social media platforms whilst images can also be provided on request.www.amazon.co.ukwww.scarypeeper.com

* For more information regarding media usage, ownership and rights please contact Clickmegetme Ltd.

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08 Oct 2018 08:01:57 GMT
<![CDATA[ If you down to the woods today...Scarefest returns for local hospice ]]> https://pressat.co.uk/releases/if-you-down-to-the-woods-todayscarefest-returns-for-local-hospice-4e4c17c10f842513b753cab59283d3e5 https://pressat.co.uk/releases/if-you-down-to-the-woods-todayscarefest-returns-for-local-hospice-4e4c17c10f842513b753cab59283d3e5 Monday 24 September, 2018

On a bright sunny day, Chambers Farm Wood, near Wragby, is bursting with wildlife, visited by happy dog-walkers and filled with tranquil birdsong.

As dusk turns to night on Saturday, October 27, the atmosphere will become terrifyingly bone-tingling at the hands of the fundraising team at St Andrew’s Hospice.

The woodland is once again being transformed into Halloween spectacular, where witches hang out in the undergrowth and ghosts are ready to spook you at every turn.

The Scare Fest is being staged to raise money for Andy’s at St Andrew’s, the children’s unit at the site in Peaks Lane, Grimsby, and it promises to be even more thrilling than last year’s, which saw people from all over the county take part.

Participants will this year walk a 1.5-mile course through deep, dark woodland and by open countryside, with all manner of blood-curdling obstacles in their way and, thanks to feedback received through social media, the 2018 event will feature a family-themed walk for the first time.

Becky Darnell, Charity Fundraiser & Events Coordinator at the hospice explained more.

She said: “We received some great feedback from last year’s event and this time around we will include two walks.

“The Trick or Treat Trail is suitable for families and children under-12 and will start at 5.30pm, with the full Scare Trail for adults and over-12s taking place later in the evening.

“It’s guaranteed to be one of the spookiest fundraising events of the year,” she said. “The terrain is firm and the route is clearly marked… it’s the surprises and shocks along the way that people need to watch out for!

“What I can say is to expect the unexpected. We are keeping things tightly under wraps until the night.

“I’ve been to Chambers Farm Wood many times during the day, and it really is a lovely beauty spot to visit. But at night, it looks, feels and sounds entirely different. Believe me, it’s quite unnerving!

“I don’t think last year’s participants really anticipated how different it is, especially with the tricks and treats we had in store for them. Screams and laughter could be heard echoing around the wood as they made their way to the finish line.

“We are definitely increasing the fear factor for this year – but all in the name of fun, of course. If you love Halloween or scary films, then the Scare Fest is definitely for you. The imagination is a very powerful thing, and most people love a good, old-fashioned and, most importantly, safe fright at Halloween.”

Andy’s at St Andrew’s Hospice looks after children and young people from birth to the age of 25 with any progressive life-limiting illness. They travel from around the entire Lincolnshire area, as well as Hull and East Yorkshire, to access its free palliative care, either for respite or as an in-patient.

St Andrew’s is one of a handful of hospices who run both adult and children’s services on the same site. It costs £5.5-million a year to run, and only a small percentage of that is granted by statutory bodies.

Becky continued: “Andy’s really is an amazing place and we rely on the generosity of the communities we support to continue our work. I hope I’ve inspired people to get involved in the Scare Fest and our other fun events.”

Sign up to the Scare Fest at www.standrewshospice.com/scarefest-2018 or call the fundraising team on 01472 350 908. Participants are asked to collect sponsorship, as the registration fees are used to cover costs.

Take a look at what else is happening in aid of the hospice at www.standrewshospice.com/events

mp4: Scarefest 2018 video trailer
* For more information regarding media usage, ownership and rights please contact St Andrew's Hospice.

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24 Sep 2018 16:09:35 GMT
<![CDATA[ Halloween fun for all as Dalton Park’s Pumpkin Trail is set to be full of treats ]]> https://pressat.co.uk/releases/halloween-fun-for-all-as-dalton-parks-pumpkin-trail-is-set-to-be-full-of-treats-d2eb39510aef5bca47ed366777aca5ec https://pressat.co.uk/releases/halloween-fun-for-all-as-dalton-parks-pumpkin-trail-is-set-to-be-full-of-treats-d2eb39510aef5bca47ed366777aca5ec Monday 23 October, 2017

Following the success of last year’s Trick or Treat trail at Dalton Park, the shopping centre is getting ready to welcome little ghouls, pumpkins and zombies to raise money for The Sick Children’s Trust at its Pumpkin Trail.

On Sunday 29 October, Dalton Park is opening its 55 acres of Parklands to parents and children to take part in a spooky but fun Halloween-themed walk. Participants are encouraged to dress up in their scariest outfit for the event, with a fancy dress competition taking place on the day. The Pumpkin Trail includes Trick or Treat pass points where participants can stock up on treats to keep them going on the 1.5km walk.

Last year’s charity Halloween walk was a sell-out event, so families who wish to take part are urged to get signed up quickly. The Pumpkin Trail, which is free to register, encourages children to be sponsored to take part in the walk to raise money for The Sick Children’s Trust.

The Sick Children’s Trust supports families with seriously ill children in hospital with free ‘Home from Home’ accommodation close to their child’s hospital bedside. In Newcastle upon Tyne, the charity runs two ‘Homes from Home’ located at the Royal Victoria Infirmary and Freeman Hospital. Crawford and Scott Houses, which have supported hundreds of families across the North East, will benefit directly from the proceeds raised by the Halloween sponsored walk. Dalton Park Marketing Manager, Louise Thompson, says:

“We’re delighted to welcome lots of families to Dalton Park for this year’s Pumpkin Trail. Last year we had a wonderful day with all the little witches and werewolves who raised an incredible £1,000 for The Sick Children’s Trust.

“We have been working with The Sick Children’s Trust for a number of years now because its work is so vital. The charity’s Crawford and Scott Houses keep hundreds of families across the region together in free ‘Home from Home’ accommodation when they have seriously ill children in hospital – and we want to help them continue to do just that.

“The Pumpkin Trail is set to be a spook-tacular event which will help a worthy cause and many families. Please visit our website for information on how to sign up.”

To sign up for the Pumpkin Trail, please visit https://www.dalton-park.co.uk/pumpkintrail/. For further information about The Sick Children’s Trust, please visit http://www.sickchildrenstrust.org/

* For more information regarding media usage, ownership and rights please contact The Sick Children's Trust.

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23 Oct 2017 21:25:11 GMT
<![CDATA[ Prepare to be spooked in the woods for charity this Halloween ]]> https://pressat.co.uk/releases/prepare-to-be-spooked-in-the-woods-for-charity-this-halloween-7061c8e0bfa6da79a010ba79b89397c6 https://pressat.co.uk/releases/prepare-to-be-spooked-in-the-woods-for-charity-this-halloween-7061c8e0bfa6da79a010ba79b89397c6 Thursday 19 October, 2017

If you go down to the woods this October…you could be in for a shocking surprise!

Andy’s at St Andrew’s are holding their frightening fundraiser Scare Fest at Chambers Farm Wood, Wragby, near Market Rasen in Lincolnshire on Saturday 28 October.

By day, the woods is bursting with wildlife and care-free walkers but on a dark, dingy October night, the fundraising team at St Andrew’s Hospice will transform this popular beauty spot into a horrifying Halloween spectacular of spooky proportions!

The Scare Fest is being staged to raise money for Andy’s at St Andrew’s, the Grimsby-based children’s hospice that serves the whole of Lincolnshire, Hull and the East Riding.

Fundraisers are asked to sign up to walk through this deep, dark woodland and overcome their fears as they stumble upon a series of blood-curdling obstacles.

Theresa Crowe is part of the Fundraising team at the Hospice and she is promising an even more thrilling event in 2017.

She said: “Scare Fest will be the spookiest fundraiser of the year.

“By day, Chambers Farm Woods is one of the county’s most beautiful locations but on Scare Fest night it will be transformed into something quite spine-tingling.

“We don’t want to give too much away but there will be plenty of tricks and treats along the route.

“There will be witches, zombies and all manner of ghostly figures and we expect to hear the screams and laughter echoing around the countryside.

“Even though we are increasing the fear factor, the event is all in the name of fun and we want people to have safe, enjoyable night, just before Halloween.

“If you like horror films or scary stories, then this is just the event for you.”

Scare Fest is open to ages 14 and over and costs £10 to register prior to the event and £15 on the night. The event starts at 7.30pm and registration is open from 7pm.

Participants are asked to collect sponsorship money, as the registration fee is used to cover costs.

St Andrew’s is one of a handful of hospices who run both adult and children’s services on the same site.

It costs £4.8-million a year to run, and only a small percentage of that is granted by statutory bodies.

Theresa continued: “Andy’s really is an amazing place and we rely on the generosity of the communities we support to continue our work.

“We hope people are inspired to get involved in the Scare Fest and our other fun events.

“We would also like to thank Lincs FM for their support of the event – their street team will be on hand to provide moral support to our fundraisers.”

You can sign-up to the Scare Fest at www.standrewshospice.com/scarefest or call the Fundraising Team on 01472 571 266.

Other: <iframe width="560" height="315" src="https://www.youtube.com/embed/68xzE-SzhMw?rel=0" frameborder="0" allowfullscreen></iframe>
* For more information regarding media usage, ownership and rights please contact St Andrew's Hospice.

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19 Oct 2017 15:50:48 GMT
<![CDATA[ Mum Joins in Halloween Fun to Raise Money for Charity ]]> https://pressat.co.uk/releases/mum-joins-in-halloween-fun-to-raise-money-for-charity-54f78daab05639f060fff0cc3fac46f0 https://pressat.co.uk/releases/mum-joins-in-halloween-fun-to-raise-money-for-charity-54f78daab05639f060fff0cc3fac46f0 Saturday 22 October, 2016

The Mum of a baby who was born at just 33 weeks and spent the first six weeks of her life fighting in hospital is fundraising for The Sick Children’s Trust as thanks for giving her ‘Home from Home’ accommodation.

Amanda Lawton, 37, from Ryhope, Sunderland, is taking part in Dalton Park’s ‘Trick or Treat Trail’ on Friday 28 October to help raise money for The Sick Children’s Trust. The Sick Children’s Trust is a charity that supports families with free ‘Home from Home’ accommodation when a child is seriously ill in hospital and last year supported Amanda’s family.

Mum Amanda gave birth to her daughter Rebecca at just 33 weeks at Sunderland Royal Hospital and even though she weighed just over 3lbs, it wasn’t long before she was allowed home. However after six days of being at home, Rebecca stopped breathing and was rushed to hospital where she was ventilated. But Amanda and Rebecca’s Dad, William, were told that their daughter needed further treatment and was sent to Newcastle upon Tyne’s Royal Victoria Infirmary (RVI) - 40 minutes away from home. For three weeks Rebecca fought for life, but she was not alone as her parents, along with siblings Matthew, Emily and William, were just minutes away thanks to The Sick Children’s Trust. The Sick Children’s Trust gave the family a private room at its ‘Home from Home’ Crawford House, located at the RVI. This meant that Amanda was just a few minutes’ walk away from Rebecca’s side and her family had access to a living room, dining room, kitchen, laundry facilities and a playroom for Rebecca’s siblings. Mum, Amanda, says:

“The Sick Children’s Trust helped our family in a way we don't think we could ever repay them. Without the charity, I wouldn't have been able to spend every minute of every day with my baby girl while she fought for her life. I had somewhere to lay my head – maybe not even to sleep – but to take time and know that I was just minutes away from my daughter and could be there in no time at all in case the worst happened. This took a large amount of worry and stress away during an unbelievable situation.

“For three weeks it really was touch and go. We thought we may lose our baby and Crawford House helped us when we were frankly going through hell. During that time, we were in a beautiful house, with lovely staff - even just a ‘good morning’ from the staff as you walked out to face another uncertain day helped.”

Following her treatment at the RVI, Rebecca was transferred back to Sunderland Royal Infirmary and spent another three weeks on the ward until she grew strong enough to go home. Amanda continues:

“We’re so fortunate that Rebecca did pull through - she is almost one year old and doing really well. It hasn't been an easy ride and she is still on oxygen, but from where this all started she has done amazingly well. And now, we want to help raise money for other families who may find themselves in such a heart-breaking situation. So on Friday 28 October, our whole family are going to Dalton Park to do the Trick or Treat Trail. The Sick Children’s Trust is a cause which is very close to all of our family and we know they need all the fundraising they can get to help parents and families like ours.”

Families taking part in Dalton Park’s Trick or Treat Trail next Friday are being encouraged to dress up in their spookiest fancy dress to raise money for The Sick Children’s Trust. Dalton Park Marketing Manager, Louise Thompson, says:

“We’ve had an overwhelming amount of support from all over the North East for our Trick and Treat Trail – so much so that registration is full. The good news is that we will be looking into more sponsored walks next year.

“Many families across the North East will benefit from the Trick or Treat Trail, as we are encouraging families who are taking part to raise money for The Sick Children’s Trust. The Sick Children’s Trust is an incredible charity that supports around 4,000 families with seriously ill children in hospital each year and 1,200 of those families are from the North East. Although the ‘Home from Home’ accommodation is free for families, it costs the charity £30 to support a family for one night. We’re so grateful for everyone’s support so far and we know that these families who are taking part in our Trick or Treat Trail will make it a spook-tacular event!”

To find out more about The Sick Children’s Trust, please visit: www.sickchildrenstrust.org

* For more information regarding media usage, ownership and rights please contact The Sick Children's Trust.

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22 Oct 2016 10:34:42 GMT
<![CDATA[ Local charity invite supporters to “Face their Fears” this Halloween ]]> https://pressat.co.uk/releases/local-charity-invite-supporters-to-face-their-fears-this-halloween-bc3b3b634d18b34d1ef8d7e16f8e1f31 https://pressat.co.uk/releases/local-charity-invite-supporters-to-face-their-fears-this-halloween-bc3b3b634d18b34d1ef8d7e16f8e1f31 Monday 3 October, 2016

This Halloween local children’s charity MedEquip4Kids are asking supporters to take on a challenge that scares them to make hospitals a less scary place for children. The children’s charity, based in Manchester, not only provide medical equipment to local children’s wards, but play facilities, gardens and other resources to improve the hospital experience for children too.

Senior Fundraiser at the Charity, Paul Cocker, has kick started the appeal by taking on his own challenge and will hold a real life snake.

“The challenge is easy, pledge to do something that scares you this Halloween, get your friends and family to sponsor you and then take a picture of you doing it and upload it on social media. It could be anything really, visiting a haunted house, holding a spider or climbing Blackpool Tower if you’re scared of heights. For me its snakes. They just don’t look right do they? I will be holding a real one at our Scary Creature Show”.

MedEquip4Kids are asking people to take on their own challenge, but for anyone scared of snakes, spiders or other creepy crawlies the charity will be holding a Scary Creatures Show at the Longfield Suite, Prestwich on Saturday 29 October. Tickets are £15, but will be free for anyone who raises more than £30.

Paul added “We thought it would be a good way of raising vital funds, while having a bit of fun. To be honest I’m not sure how much fun holding a snake is going to be for me, but will certainly entertain the rest of the office!”

To take part in the challenge simply set up a Justgiving page. You can also tweet your photos to @MedEquip4Kids using the hashtag #FaceYourFears. Anyone raising £30 or more will receive a free t-shirt too. To find out more please contact Paul paul@medequip4kids.org.uk or visit the website www.medequip4kids.org.uk

* For more information regarding media usage, ownership and rights please contact medequip4kids.

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03 Oct 2016 14:52:32 GMT
<![CDATA[ Forrest Bell: Brand Loyalty Can be Won through Customer Experience ]]> https://pressat.co.uk/releases/forrest-bell-brand-loyalty-can-be-won-through-customer-experience-2e1f34feebcd0a5e781bfa57053ad18e https://pressat.co.uk/releases/forrest-bell-brand-loyalty-can-be-won-through-customer-experience-2e1f34feebcd0a5e781bfa57053ad18e Friday 11 December, 2015

As 2016 fast approaches, sales and marketing firm Forrest Bell are urging businesses to look at the quality of their customer experience, if they are to maintain customer loyalty in the New Year.

Throughout 2015, customer loyalty has become a hot topic for many businesses. The unprecedented growth of the UK's small business community has led to a vast increase in new businesses which, whilst providing a positive boost to the nation's economic climate, has led to an incredibly competitive marketplace. This increase in competition has made it harder for businesses to hang on to their customers, who have grown savvy and are now more inclined to shop around for the best deal rather than stay loyal to one particular brand. Forrest Bell, a Liverpool based sales and event marketing firm are concerned that this increased competition may be leading small businesses to wrongly believe customer loyalty no longer exists, and are eager to change this belief before the New Year rolls in.

About Forrest Bell: http://www.forrestbell.com/

Forrest Bell believes that despite the increase in competition, it is still possible for businesses to drive customer loyalty. Whilst there will likely always be a business that can provide products and services for less, the firm believes that a positive customer centric experience is hard to beat and can help a business hang on to their customers in today's switching economy. Whilst businesses fight for customer loyalty, Forrest Bell are keen to address how prioritizing the customer experience can make the fight far easier and help a business stand out among their competitors.

Forrest Bell have seen for themselves through their own customer interactions that the marketplace is shifting and the UK has now entered an experience focused economy – where the experience is one of the primary areas customers look at when deciding whether to stick with a particular brand. With this in mind the firm predict that in 2016 businesses will need to assess their current communication capabilities and make changes to ensure they can provide a positive and personalised experience across all communication channels.

The firm also believe that to ensure the customer experience remains consistent brands must recognise that the more avenues they have for communication, the more complex their customer strategies must be. This means that businesses can no longer limit customer communication to the customer service 'department', communication, especially online should be a company-wide priority, allowing customers to access the information and support they need without getting passed around and stalled by middle men.

The firm believe that the first step businesses can take to boost communication and provide a more personal experience to customers is to simply listen. Whilst analytics can provide key information the firm believe reaching out and making the most of organic customer conversation can put the customer back in the driving seat and help a business surpass expectation. Acting on customer feedback can help a business foster stronger relationships and leaves customers feeling valued which can have a huge impact on loyalty.

Based in Liverpool, Forrest Bell is a leading sales and event marketing start up, that provides some of the UK's best loved brands with engaging sales and marketing campaigns. Through face to face customer interaction the firm are able to help their clients understand consumer need and deliver a unique experience to each customer. This customer centric approach not only drives sales, but improves customer relationships and boosts overall brand loyalty for the firm's clients.


No media attached. Please contact Forrest Bell for more information.

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11 Dec 2015 12:43:17 GMT
<![CDATA[ Charity launch horror trailer to highlight deadly disease ]]> https://pressat.co.uk/releases/charity-launch-horror-trailer-to-highlight-deadly-disease-17e94e4d70cfb5a4d9b2c5c362b70735 https://pressat.co.uk/releases/charity-launch-horror-trailer-to-highlight-deadly-disease-17e94e4d70cfb5a4d9b2c5c362b70735 Friday 13 November, 2015
A powerful scary movie trailer, Friday 13th, has been launched today, World Pancreatic Cancer Day, to point out what is truly terrifying in real life - being diagnosed with a disease that only 4% of people in the UK will survive. The aim of the video is to raise widespread awareness of pancreatic cancer and its symptoms, to try and increase the number of people diagnosed at an early stage and in time for life-saving surgery.

Every day, 24 people are diagnosed with pancreatic cancer and most will die within 4 to 6 months. While survival rates of many cancers have improved significantly over 40 years, the shockingly low survival rate of this disease has not changed at all.

Ali Stunt, chief executive at Pancreatic Cancer Action and rare survivor of pancreatic cancer, said: “Due to a chronic lack of awareness, people are often diagnosed too late for surgery, which is currently the only cure. We must ensure more people are diagnosed at an early stage to give them the best possible chance of recovery.”

The video – which features three classic horror scenes – presents the general public with the frightening reality of people living with a disease that offers a very low survival rate.

“Having being diagnosed with this disease myself, this scary short video highlights how terrifying it is,” continues Ali. “To be told you have pancreatic cancer is like seeing a scary movie play out before your very eyes.”

“We really hope this campaign will help more people to recognise those early signs and encourage them to visit their GP if they have any concerns.”

Pancreatic Cancer Action is committed working towards earlier diagnosis. The charity is focused on educating the public and medical community as well as funding research. They also campaign for more funding from the government into research, which currently stands at only 1.4 per cent of all research funding.

Ali concludes: “Ultimately we want to see a dramatic increase in the number of people that survive this awful cancer. While no early detection device exists, awareness of the symptoms of pancreatic cancer is key to saving lives.”

For more information, please visit www.pancreaticcanceraction.org.

https://www.youtube.com/watch?v=JxWke7gZacE Other: <iframe width="560" height="315" src="https://www.youtube.com/embed/JxWke7gZacE" frameborder="0" allowfullscreen></iframe>
Other: <iframe width="560" height="315" src="https://www.youtube.com/embed/JxWke7gZacE" frameborder="0" allowfullscreen></iframe>
* For more information regarding media usage, ownership and rights please contact Pancreatic Cancer Action.

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13 Nov 2015 15:18:16 GMT